Agilix Solutions was recently named the winner of two tED Magazine 2023 Best of the Best Awards in the categories of Brand Awareness and Digital/Social Media Campaign. The awards were announced in the August 2023 issue of tED Magazine, a publication of the National Association of Electrical Distributors (NAED). tED Magazine is regarded as the voice for the top distributors in North America and is widely read among leaders in the industry.
Agilix Solutions was formed by the merger of French Gerleman and IAC Supply Solutions, two family-owned businesses each with a 100+ year history. The award-winning Brand Awareness campaign was developed to build familiarity with the new Agilix Solutions brand and foster connections with customers and manufacturer partners. We utilized a variety of traditional and digital marketing channels, including print, digital, e-mail, and social media. The campaign also featured strong and consistent messaging that creatively engaged with the Agilix Solutions audience.
The Digital/Social Media Campaign Award was earned for a campaign we developed working closely with Rockwell Automation. Together we created and executed a comprehensive digital marketing plan to ensure our customers were aware of and excited about the technology and services available to help them thrive in the era of Industry 4.0. We utilized data and analytics to track performance and make real-time adjustments, and email marketing proved to be a powerful component in reaching a wide and engaged audience with the information and tools they need to be successful.
“I’m incredibly proud of the great work our team has done to earn these prestigious honors for our company,” said Darrell Smith, president of Agilix Solutions. “This recognition is a testament to the dedication of our associates to deliver a best-in-class customer experience for the people and industries we serve.”
For more than 50 years, the Best of the Best Marketing Awards Competition has recognized the highest quality marketing efforts from electrical distributors and electrical product suppliers/manufacturers. The coveted crystal star award is a symbol of excellence and achievement throughout the industry.
Agilix Solutions is committed to continued growth and innovation. The marketing team is looking to the future with a focus on leveraging technology and the strength of the company’s brand to further grow the business and deliver uncommon and exceptional experiences to customers, manufacturer partners, employees, and communities.